What Not to Sell on Shopify?


As a Shopify store owner, you have a vast array of products to choose from to sell on your website. However, not all products are created equal, and there are certain products that we recommend you avoid selling on your Shopify store.


Things to Avoid Selling on Shopify

In this article, we will discuss what not to sell on Shopify and the reasons why these products may not be the best fit for your e-commerce business.

Adult Products

While there may be a market for adult products, it is not advisable to sell them on Shopify. Shopify's Acceptable Use Policy prohibits the sale of adult products. It includes sexually explicit content, toys, or videos. Additionally, selling adult products may negatively impact your brand's reputation. It turns away potential customers who may find such products offensive.

Counterfeit or Replica Items

Selling counterfeit or replica items can have serious legal implications, and it is also against Shopify's Acceptable Use Policy. Not only can you face legal repercussions for selling counterfeit or replica items, but your business can also be subject to fines and penalties.

Illegal Items

It should go without saying, but selling illegal items such as drugs, weapons, or stolen goods is strictly prohibited on Shopify. Not only is it against the law, but it can also damage your brand's reputation and potentially put your business in legal trouble.

Products Infringing on Intellectual Property Rights

Selling products infringes on the intellectual property rights of someone. They are trademarks or copyrights and it is unethical. It can also lead to legal action against your business. It is important to guarantee that the products you share never cross any type of rights of intellectual property. You have the proper licensing and permissions to sell them.

Products with a High Risk of Chargebacks

Selling products with a high risk of chargebacks, such as digital goods or subscription services. It can put your business at risk of financial loss. Chargebacks occur when customers dispute a charge with their bank or credit card company. If your business has too many chargebacks, it can negatively impact your payment processing capabilities and your business reputation.


In conclusion, there are certain products that we recommend avoiding selling on your Shopify store. By following Shopify's Acceptable Use Policy and avoiding these products, you can help protect your business's reputation. The user avoids legal trouble, and ensures the long-term success of your e-commerce business.